I Liquoristi
"Isolated from the world, I had no one around me who could make me doubt myself or bother me,
so I had to become original"
Creation of a visually appealing brand that showcased the company's traditional Italian recipes and homemade liqueurs through packaging, website, and digital marketing.
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As an Art Director for I Liquoristi, I was responsible for creating and executing a visual brand strategy that reflected the company's focus on traditional Italian recipes and homemade liqueurs. I was able to bring my passion for design and attention to detail to this project, resulting in a visually appealing and cohesive brand.
One of my primary tasks was to develop the company's packaging design, which involved creating eye-catching labels and packaging materials that accurately reflected the quality and heritage of I Liquoristi's products. I also worked on the company's website, ensuring that it had a strong visual presence and effectively communicated the brand's values to customers.
In addition to traditional design elements, I also worked to integrate digital marketing into I Liquoristi's overall strategy. I created social media graphics and advertisements that were both aesthetically pleasing and effective in reaching the target audience.
Overall, my role as Art Director for I Liquoristi was a rewarding experience that allowed me to combine my love of design with my passion for traditional Italian recipes and culture. I am proud to have played a key role in creating a visually appealing and successful brand, and I look forward to future opportunities to bring my skills and creativity to new projects.
